
Non-Candidate Issue Ads file · posted 2026-09-28 17:54 · flight n/a · 122 KB · folder: Political Files/2026/Non-Candidate Issue Ads/SAFER KANSAS FUND
runs 09/29–10/05 · Open at the source ↗ · posted at source 09/28 16:54 CT · seen by Sentinel 09/28 21:22 CT · lead 4h 28m after · sponsor Safer Kansas Fund · every advertiser in this race →
| Station | KMBC-TV · Kansas City, MO |
| Flight | 09/29/26-10/05/26 |
| Total (gross) | $51,075
The gross, which is what the advertiser is billed. This filing states no net, so what the station banked is not on the record. |
| Agency | Red Eagle Media Group · Alexandria, VA 22314 |
| Order # | 4419921 |
| Posted | 09/28 16:54 CT |
| File | KMBC-Safer Kansas Fund-4419921-Contract R 1-9.28.26 (122 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Early morning | 5–9 a.m. | 17 | 34% | 65+ (36%), women-skew |
| Evening news | 4–7 p.m. | 11 | 22% | 65+ (43%) |
| Late night | 11 p.m.–2 a.m. | 8 | 16% | 35-54 (40%) |
| Late news | 10–11 p.m. | 7 | 14% | 65+ (33%) |
| Daytime | 9 a.m.–4 p.m. | 5 | 10% | 65+ (40%), women-skew |
| Prime access | 7–8 p.m. | 1 | 2% | 65+ (32%) |
| Sports | game windows | 1 | 2% | 35-54 (43%), men-skew |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file
Station filings list the money, the dates and the stations, almost never the ad itself. Know which ad ran? Help us match it →