Free State ResearchTracker
TV planned = orders, estimates and contracts from the FCC files (what is booked); TV invoiced = station invoices in the same files (what actually ran and was billed). Scanned documents add nothing to either. FEC = independent expenditures as filed. Digital = the high end of platform-reported ranges (Google/YouTube). Nothing here is a projection.
| sponsor | side | about | TV planned | TV invoiced | FEC filed | digital (range) | media | latest |
|---|---|---|---|---|---|---|---|---|
Ron Estes14 stationsCox Kansas (system 002400), Cox Salina, Cox Wichita/Hutchinson/El Dorado, KAKE, KBSD-DT, KBSH-DT, KBSL-DT, KLBY, KSCW-DT, KSNC, KSNG, KSNW, KUPK, KWCH-DT |
red | Ron Estes | $128,313 | — | — | $1,200–$2,000 4 ads |
CableGoogle/YouTubeTV covers 48% |
2026-09-25 |
| candidate | race | raised | spent | cash on hand | through | itemized to date | last 30 days | latest gift |
|---|---|---|---|---|---|---|---|---|
| Katy Tyndell blue | U.S. House, 4th District federal | $234,455 | $161,558 | $72,896 | 2026-07-15 | – | – | – |
| Ron Estes red | U.S. House, 4th District federal | $1,855,035 | $1,295,634 | $1,757,677 | 2026-07-15 | – | – | – |
Kansas statewide candidates report twice a year and before each election; the July report covers through July 23. The itemized columns come from the Secretary of State's contribution viewer, pulled daily, and move the moment a new report or a last-minute filing is processed. Federal figures follow the FEC's quarterly filings. Cash on hand is what is left after spending, not what has been booked.
| station | files | $ floor | sponsors |
|---|---|---|---|
| KSNW Wichita | 2 | $86,910 | Ron Estes |
| KLBY Colby | 2 | $27,300 | Ron Estes |
| KAKE Wichita | 2 | $27,300 | Ron Estes |
| KUPK Garden City | 2 | $27,300 | Ron Estes |
| Cox Wichita/Hutchinson/El Dorado Wichita | 2 | $19,186 | Ron Estes |
| Cox Salina Salina | 2 | $19,186 | Ron Estes |
| Cox Kansas (system 002400) Kansas | 2 | $19,186 | Ron Estes |
| KSNG Garden City | 2 | — | Ron Estes |
| KSNC Great Bend | 2 | — | Ron Estes |
| KSCW-DT Wichita | 1 | — | Ron Estes |
| KWCH-DT Hutchinson/Wichita | 1 | — | Ron Estes |
| KBSD-DT Ensign/Dodge City | 1 | — | Ron Estes |
| advertiser | flight | type | station · market | race filed under | spots | GRP | planned | invoiced |
|---|---|---|---|---|---|---|---|---|
| Ron Estes | 2026-09-22 – 2026-10-07 | TV | KSNW Wichita-Hutchinson | U.S. House, 4th District | 153 | — | $43,455 | — |
| Ron Estes | 2026-09-22 – 2026-10-05 | TV | KUPK +2 (network) Wichita-Hutchinson | U.S. House, 4th District | 63 | — | $27,300 | — |
| Ron Estes | no dates | Cable | Cox Kansas (system 002400) Other | U.S. House, 4th District | 25 | — | $19,186 | — |
| Ron Estes | no dates | Cable | Cox Salina Wichita-Hutchinson | U.S. House, 4th District | 25 | — | $19,186 | — |
| Ron Estes | no dates | Cable | Cox Wichita/Hutchinson/El Dorado Wichita-Hutchinson | U.S. House, 4th District | 25 | — | $19,186 | — |
| Total | — | — | — | — | ||||
Broadcast (TV/cable/radio): planned = the station order (largest revision, counted once); invoiced = what the station later billed, shown beside planned and not added to it. Both are gross — what the advertiser pays, the figure the station quotes and the one a committee discloses to the FEC; where a filing breaks out the net, the order's own page shows what reached the station and what the agency kept. Spots = occurrences, how many times the ad airs on the flight, from the station's own schedule where the file was machine-readable — a floor, and a dash means the schedule was scanned or unread, not zero airings. Digital and FEC are not here — the platforms report delivery by state, not by media market. The flight dates tell you which fight a buy was really for.
⤓ Spots by audience — age & gender (Excel) · who the TV spots reach, modeled from the daypart each runs in and public audience data (estimate, not measured ratings)
| advertiser | side | Google/YouTube | total (floor) | impressions | ads | latest |
|---|---|---|---|---|---|---|
| Ron Estes | red | $2,000 | $2,000 | 72,000 | 4 | 2026-09-23 |
| Total (floor) | $2,000 | $2,000 | 72,000 | |||
Kansas-level only, and every ad here already cleared the platform's Kansas filter (Meta: delivered in Kansas; Google & Snap: Kansas in the targeting). There is no media-market split of digital to pull — Meta reports each ad's Kansas delivery share and Google/Snap report the geography a buy targeted, neither reports dollars by market. Spend is the platform's own range; the total is the high end, the floor the rest of the app uses. The per-ad geography is in the next card.
| advertiser | platform | spend (range) | impressions | targeting / delivery | seen | ad |
|---|---|---|---|---|---|---|
| Ron Estes RON ESTES FOR CONGRESS |
Google/YouTube | $1,000–$1,500 | 35,000–40,000 | targets: KS-4 (2022 redistricting),Kansas,United States | 2026-09-22 | open ↗ |
| Ron Estes RON ESTES FOR CONGRESS |
Google/YouTube | $200–$300 | 25,000–30,000 | targets: KS-4 (2022 redistricting),Kansas,United States | 2026-09-22 | open ↗ |
| Ron Estes RON ESTES FOR CONGRESS |
Google/YouTube | up to $100 | 0–1,000 | targets: KS-4 (2022 redistricting),Kansas,United States | 2026-09-23 | open ↗ |
| Ron Estes RON ESTES FOR CONGRESS |
Google/YouTube | up to $100 | 0–1,000 | targets: KS-4 (2022 redistricting),Kansas,United States | 2026-09-23 | open ↗ |
| committee | side | platforms | DSPs | digital firms | total paid | largest payees |
|---|---|---|---|---|---|---|
| Katy Tyndell U.S. House, 4th District |
blue | $67 | — | — | $67 | GOOGLE $67 |
Federal committees only (U.S. Senate and House) — the Attorney General and Governor races file with the Kansas PDC, not the FEC, so they are not here yet. These are payments a committee disclosed, matched to ad platforms (Google, Meta, Snap, YouTube, TikTok, Roku, Hulu…), programmatic DSPs (The Trade Desk, DV360, MNTN, Basis, Viant…) and known digital firms. A payment is not the same as ad spend — a media firm's line can bundle production and fees — but a check to a DSP is streaming/programmatic money the ad libraries never show. Largest disbursements this cycle.