Free State ResearchTracker
Federal file posted 2026-09-09T15:39; flight n/a; 404 KB. Folder: Political Files/2026/Federal/US Senate/KANSANS FOR MARSHALL
runs 09/09–09/15 · Open at the source ↗ · posted at source 09/09 14:39 CT · seen by Sentinel 09/09 19:40 CT · lead 5h 0m after · sponsor Roger Marshall · about Roger Marshall · every advertiser in this race →
| Station | KLBY · Colby, KS |
| Flight | 2026-09-09 to 2026-09-15 |
| Total (gross) | $19,430
The gross, which is what the advertiser is billed. This filing states no net, so what the station banked is not on the record. |
| Order # | 236801 |
| Posted | 09/09 14:39 CT |
| File | KANSANS FOR MARSHALL ORDER 236801 REVISED 9-9-26 (404 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Early morning | 5–9 a.m. | 17 | 33% | 65+ (36%), women-skew |
| Evening news | 4–7 p.m. | 12 | 24% | 65+ (43%) |
| Prime | 8–10 p.m. | 8 | 16% | 35-54 (33%) |
| Daytime | 9 a.m.–4 p.m. | 6 | 12% | 65+ (40%), women-skew |
| Prime access | 7–8 p.m. | 4 | 8% | 65+ (32%) |
| Late news | 10–11 p.m. | 4 | 8% | 65+ (33%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file
No memo yet. Memos are written on request in the War Room.