
State file posted 2022-09-30T14:17; flight n/a; 222 KB. Folder: Political Files/2022/State/State Treasurer/Johnson for State Treasurer/Johnson for State Treasurer Order 166404
Open at the source ↗ · posted at source 09/30 13:17 CT · seen by Sentinel 09/06 14:28 CT · lead 1437d after · sponsor Steven Johnson · about Steven Johnson · every advertiser in this race →
| Station | KLBY · Colby, KS |
| Total | $3,560 |
| Order # | 166404 |
| Posted | 09/30 13:17 CT |
| File | Johnson for State Treasurer Order 166404 (222 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Early morning | 5–9 a.m. | 7 | 41% | 65+ (36%), women-skew |
| Evening news | 4–7 p.m. | 4 | 24% | 65+ (43%) |
| Late news | 10–11 p.m. | 4 | 24% | 65+ (33%) |
| Daytime | 9 a.m.–4 p.m. | 1 | 6% | 65+ (40%), women-skew |
| Prime | 8–10 p.m. | 1 | 6% | 35-54 (33%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file
No memo yet. Memos are written on request in the War Room.