KMBC-TV (Kansas City): SENATE DEMOCRATIC CAMPAIGN COMMITTEE

The intelligence desk for Kansas · other states as the desk reaches themads and buys, what people are searching, feeling and paying for. Scans every hour · last 09/27 22:32 CT

LOW Ad fccissue-ad-fileby Senate Democratic Campaign Committeestatus: new

KMBC-TV (Kansas City): SENATE DEMOCRATIC CAMPAIGN COMMITTEE (2026-09-22 – 2026-09-28)

Non-Candidate Issue Ads file · posted 2026-09-18 16:55 · flight n/a · 123 KB · folder: Political Files/2026/Non-Candidate Issue Ads/SENATE DEMOCRATIC CAMPAIGN COMMITTEE

runs 09/22–09/28 · Open at the source ↗ · posted at source 09/18 15:55 CT · seen by Sentinel 09/18 17:01 CT · lead 65m after · sponsor Senate Democratic Campaign Committee

The ad station contract from the FCC public file

Station	KMBC-TV · Kansas City, MO
Flight	09/22/26-09/28/26
Total (gross)	$46,450 The gross is what the advertiser is billed. $39,482 of it reaches the station; the remaining $6,968 (15%) is the agency's commission.
Order #	4467168
Posted	09/18 15:55 CT
File	KMBC-Senate Democratic Campaign Committee-4467168-Contract-9.18.26 (123 KB)

Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience

slot	typical time	spots	share	who’s watching
Daytime	9 a.m.–4 p.m.	9	22%	65+ (40%), women-skew
Evening news	4–7 p.m.	9	22%	65+ (43%)
Late night	11 p.m.–2 a.m.	8	20%	35-54 (40%)
Late news	10–11 p.m.	6	15%	65+ (33%)
Early morning	5–9 a.m.	4	10%	65+ (36%), women-skew
Rotator/other	run of schedule	4	10%	35-54 (31%)
Prime access	7–8 p.m.	1	2%	65+ (32%)

Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.

The contract as filed with the station's public file

Memo

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