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The intelligence desk for Kansas · other states as the desk reaches themads and buys, what people are searching, feeling and paying for. Scanning now · last 09/27 22:32 CT
LOW Ad fcccandidate-buy-file-moreU.S. House, 4th Districtby Ron Estesstatus: new

KSNC (Great Bend): US House - Ron Estes (2026-02-16 – 2026-03-01)

Federal file posted 2026-05-01T11:42; flight n/a; 289 KB. Folder: Political Files/2026/Federal/US House/Candidate-US House-KS-Rep-Ron Estes

runs 02/16–03/01 · Open at the source ↗ · posted at source 05/01 10:42 CT · seen by Sentinel 09/06 12:28 CT · lead 128d after · sponsor Ron Estes · about Ron Estes · every advertiser in this race →

The ad station contract from the FCC public file

StationKSNC · Great Bend, KS
Flight2026-02-16 to 2026-03-01
Total (gross)$10,660 · 59 spots · $181 a spot
The gross, which is what the advertiser is billed. This filing states no net, so what the station banked is not on the record.
Order #20260214-214312531
Posted05/01 10:42 CT
Filecandidate-ushouse-ks-rep-ron-estes-7923-02-16-3-1-26-b-20260214-214312531-pdf (289 KB)

Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience

slottypical timespotssharewho’s watching
Rotator/otherrun of schedule1939%35-54 (31%)
Evening news4–7 p.m.1837%65+ (43%)
Daytime9 a.m.–4 p.m.510%65+ (40%), women-skew
Early morning5–9 a.m.48%65+ (36%), women-skew
Prime access7–8 p.m.36%65+ (32%)

Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.

The contract as filed with the station's public file

The contract PDF would not embed here. Open the PDF ↗ · station's political file ↗

Memo

No memo yet. Memos are written on request in the War Room.