Free State ResearchTracker
Non-Candidate Issue Ads file · posted 2026-09-23 11:03 · flight n/a · 30 KB · folder: Political Files/2026/Non-Candidate Issue Ads/Senate Democratic Committee
runs 10/13–10/19 · Open at the source ↗ · posted at source 09/23 10:03 CT · seen by Sentinel 09/24 10:17 CT · lead 24h 14m after · sponsor Senate Democratic Committee
| Station | WDAF-TV · Kansas City, MO |
| Flight | 2026-10-13 to 2026-10-19 |
| Total (gross) | $64,400
The gross is what the advertiser is billed. $54,740 of it reaches the station; the remaining $9,660 (15%) is the agency's commission. |
| Order # | 5411530 |
| Posted | 09/23 10:03 CT |
| File | Senate Democratic Committee 5411530 (30 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Evening news | 4–7 p.m. | 12 | 32% | 65+ (43%) |
| Early morning | 5–9 a.m. | 10 | 26% | 65+ (36%), women-skew |
| Daytime | 9 a.m.–4 p.m. | 9 | 24% | 65+ (40%), women-skew |
| Prime | 8–10 p.m. | 7 | 18% | 35-54 (33%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file
No memo yet. Memos are written on request in the War Room.