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The intelligence desk for Kansas · other states as the desk reaches themads and buys, what people are searching, feeling and paying for. Scans every hour · last 09/28 01:34 CT
LOW Ad fcccandidate-buy-fileU.S. House, 1st Districtby Congress KSstatus: new

KCTV (Kansas City): Congress KS

State file posted 2024-10-02T17:38; flight n/a; 78 KB. Folder: Political Files/2024/State/Congress KS/NRCC Reddy

Open at the source ↗ · posted at source 10/02 16:38 CT · seen by Sentinel 09/07 16:02 CT · lead 704d after · sponsor Congress KS · every advertiser in this race →

The ad station contract from the FCC public file

StationKCTV · Kansas City, MO
Total (gross)$30,150
The gross is what the advertiser is billed. $25,628 of it reaches the station; the remaining $4,522 (15%) is the agency's commission.
Order #3713608
Posted10/02 16:38 CT
FileKCTV NRCC Reddy KS 3713608 10.2-10.15 (78 KB)

Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience

slottypical timespotssharewho’s watching
Late news10–11 p.m.638%65+ (33%)
Early morning5–9 a.m.319%65+ (36%), women-skew
Daytime9 a.m.–4 p.m.319%65+ (40%), women-skew
Evening news4–7 p.m.319%65+ (43%)
Rotator/otherrun of schedule16%35-54 (31%)

Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.

The contract as filed with the station's public file

The contract PDF would not embed here. Open the PDF ↗ · station's political file ↗

Memo

No memo yet. Memos are written on request in the War Room.