Free State ResearchTracker
Federal file · posted 2026-09-14 17:31 · flight n/a · 132 KB · folder: Political Files/2026/Federal/US Senate/ADAM HAMILTON - KS - D
runs 09/14–09/27 · Open at the source ↗ · posted at source 09/14 16:31 CT · seen by Sentinel 09/14 17:13 CT · lead 42m after · sponsor Adam Hamilton · about Adam Hamilton · every advertiser in this race →
| Station | KMBC-TV · Kansas City, MO |
| Flight | 09/14/26-09/27/26 |
| Total (gross) | $18,925
The gross is what the advertiser is billed. $16,086 of it reaches the station; the remaining $2,839 (15%) is the agency's commission. |
| Order # | 4464182 |
| Posted | 09/14 16:31 CT |
| File | KMBC-Adam Hamilton-4464182-Contract-9.14.26 (132 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Evening news | 4–7 p.m. | 9 | 21% | 65+ (43%) |
| Early morning | 5–9 a.m. | 9 | 21% | 65+ (36%), women-skew |
| Late night | 11 p.m.–2 a.m. | 9 | 21% | 35-54 (40%) |
| Daytime | 9 a.m.–4 p.m. | 7 | 17% | 65+ (40%), women-skew |
| Late news | 10–11 p.m. | 5 | 12% | 65+ (33%) |
| Prime access | 7–8 p.m. | 1 | 2% | 65+ (32%) |
| Sports | game windows | 1 | 2% | 35-54 (43%), men-skew |
| Prime | 8–10 p.m. | 1 | 2% | 35-54 (33%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file
No memo yet. Memos are written on request in the War Room.