Free State ResearchTracker
DashboardAdsIntel mapSearchSpendMatchupAdvertisers
More ▾
ReadTop storiesCalendarFlightsAd archiveBetting oddsRecordWastewaterGone quietTurnout Take with you Behind it
Sign in
The intelligence desk for Kansas · other states as the desk reaches themads and buys, what people are searching, feeling and paying for. Scans every hour · last 09/28 01:34 CT
MED Ad fcccandidate-buy-fileKansas Treasurerby Steven Johnsonstatus: new

KAKE (Wichita): State Treasurer - Steven Johnson [invoice]

State file posted 2022-07-12T10:59; flight n/a; 224 KB. Folder: Political Files/2022/State/State Treasurer/Johnson for State Treasurer/Johnson for State Treasurer Order 157034

Open at the source ↗ · posted at source 07/12 09:59 CT · seen by Sentinel 09/05 23:31 CT · lead 1516d after · sponsor Steven Johnson · about Steven Johnson · every advertiser in this race →

The ad station contract from the FCC public file

StationKAKE · Wichita, KS
Total$1,720 · 11 spots · $156 a spot
Documentinvoice
Posted07/12 09:59 CT
FileSteven Johnson for State Treasurer Invoice 157034-1 (224 KB)

Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience

slottypical timespotssharewho’s watching
Evening news4–7 p.m.433%65+ (43%)
Late news10–11 p.m.433%65+ (33%)
Early morning5–9 a.m.325%65+ (36%), women-skew
Daytime9 a.m.–4 p.m.18%65+ (40%), women-skew

Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.

The contract as filed with the station's public file

The contract PDF would not embed here. Open the PDF ↗ · station's political file ↗

Memo

No memo yet. Memos are written on request in the War Room.