Free State ResearchTracker
State file posted 2026-09-11T12:33; flight n/a; 223 KB. Folder: Political Files/2026/State/Cindy Holscher for Governor
runs 10/28–11/03 · Open at the source ↗ · posted at source 09/11 11:33 CT · seen by Sentinel 09/11 12:27 CT · lead 54m after · sponsor Cindy Holscher · about Cindy Holscher · every advertiser in this race →
| Station | KSHB-TV · Kansas City, MO |
| Flight | 2026-10-28 to 2026-11-03 |
| Total (gross) | $6,855
The gross, which is what the advertiser is billed. This filing states no net, so what the station banked is not on the record. |
| Agency | Green & Wood Media Services AP · Des Moines, IA 50310 |
| Posted | 09/11 11:33 CT |
| File | Cindy Holscher for Governor_Order_10 28 thru 11 3 KSHB_43 (223 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Late news | 10–11 p.m. | 11 | 55% | 65+ (33%) |
| Prime | 8–10 p.m. | 4 | 20% | 35-54 (33%) |
| Prime access | 7–8 p.m. | 2 | 10% | 65+ (32%) |
| Early morning | 5–9 a.m. | 2 | 10% | 65+ (36%), women-skew |
| Daytime | 9 a.m.–4 p.m. | 1 | 5% | 65+ (40%), women-skew |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file
No memo yet. Memos are written on request in the War Room.